The story of Leonor Greyl began with the meeting of two passionate human beings: Leonor, a hair care and beauty fanatic, and Jean-Marie, an engineer and very keen botanist. Together, they shared a common desire: creating natural luxury hair care products long before the ‘bio’ trend became a hit. Since then, the brand's environmentally friendly shampoos, serums and other naturally enriched hair care products have been celebrated for their high-grade plant extracts, nourishing vitamins and delicate aromas. Its cult formulas are free from silicones, coal tar, parabens and SLS and have been developed to address a variety of hair and scalp concerns, drawing on the expertise fostered at its institute in Paris.